It’s a fairly straightforward promotion. Once you’ve registered, you will earn double points from your second stay onwards at Hilton Group hotels between today and 31 January 2015. You can book your stays with the Hilton Best Rate Guarantee here.
At the risk of sounding like I take my loyalty point collecting way too seriously, there is a tactical approach to this promotion, which I may try and use. I have already booked 10 days at a fairly expensive Hilton in late November 2014. Now obviously if this is my first stay in this promotion period, I won’t earn the double points, which would mean missing out on a sizable bonus. As such, I’m looking into trying to book a cheap Hilton stay in advance of this, as that will get my “non-double points” first stay out of the way, and the late November mega-stay will get double points.
The point being, if you have (or may have) a mammoth Hilton stay coming up as your first stay in the promotional period, it is worth looking into trying to get a cheap stay in first. It may well be (and almost certainly will in my case) that the cost of this is covered by the value of the double points you earn on the big stay.
If you’re not already a member of Hilton HHonors you can sign up on the same link for this promotion, above.